Celebrate the Heart of Country, Americana, and Roots Music!

Drop Us A Line, Y'all

Y'all interested in advertising, partnering up, contributing stories, joining our team, or just got a question? Well, don't be shy, drop us a line!

Follow Us

Surprisingly, George Strait’s “Amarillo By Morning” Was Inspired By Commercial’s Tagline

by
  • Arden is a Senior Country Music Journalist for Country Thang Daily, specializing in classic hits and contemporary chart-toppers.
  • Prior to joining Country Thang Daily, Arden wrote for Billboard and People magazine, covering country music legends and emerging artists.
  • Arden holds a Bachelor of Arts in Journalism from the University of Tennessee, with a minor in Music Studies.

“Amarillo By Morning” has become one of country music’s most recognizable anthems, and it has helped propel George Strait to stardom. The song appeared on the King of Country’s 1982 album Strait from the Heart.

However, despite holding the record for the most No. 1 hits – with sixty under his belt, marking stands in all fields of music – “Amarillo By Morning” was one of Strait’s best-known works that didn’t make it to the top of Billboard’s country singles chart. The song only peaked at No. 4.

But the song’s backstory is rather an interesting one.

The Team Up That Brought The Most Classic Song in History

Written by Terry Stafford and Paul Fraser, “Amarillo By Morning” tells the tale of a rodeo cowboy and his life on the road.

“They took my saddle in Houston, broke my leg in Santa Fe. Lost my wife and a girlfriend somewhere along the way. Well, I’ll be looking for eight when they pull that gate. And I hope that judge ain’t blind. Amarillo by morning, Amarillo’s on my mind,” the song goes on.

Although Stafford was born in Hollis, Oklahoma, he grew up in Amarillo, Texas. In 1964, Stafford made his first appearance on the Billboard Hot 100 pop chart with the classic rock ‘n’ roll hit “Suspicion.” When listeners initially heard his version of the song, many thought it was Elvis Presley’s latest release.

It became an instant hit for Stafford. However, he eventually couldn’t find a follow-up to his big record and soon faded from the rock music scene. Still, Stafford did not get out of the business. Basing his operations out of California, the former singer wrote for other acts and worked in films and television as an actor.

Finally, in 1969, singer Buck Owens took Stafford’s “Big In Vegas” up the charts, and the songwriter started thinking about coming back to his roots. By 1973, Stafford had signed a country record deal with the Atlantic label and tried making his mark in Nashville.

At about the same time, another old rocker, Paul Fraser, was offered a chance to earn a songwriting draw. Needing the steady money and tired of long road tours, Fraser took the job and teamed up with Stafford to write songs. 

The Song’s Interesting Backstory

Paul Fraser had been enlisted to write a musical score for a movie, so he and Stafford started working on that each morning. One night, Stafford was watching television, and a commercial for a delivery service came on. The commercial’s tagline of a delivery service got his attention! It guaranteed that it could “get your package to places like Amarillo by the next morning.” Stafford was caught up in the phrase – perhaps because Amarillo was his hometown – and he decided to write a song around that concept.

Stafford called Fraser and told him about his new idea. The two decided to meet the next morning and devoted some time to it. But Fraser couldn’t wait that long, and the lyrics were starting to come to him immediately. Sitting down at his kitchen table, he wrote the whole thing in about an hour. The next morning, Fraser presented Stafford with the finished number. Stafford liked it, and within weeks, Stafford’s recording of “Amarillo By Morning” was on the market – released on his album Say, Has Anybody Seen My Sweet Gypsy Rose in 1973.

Several cover versions have since been made. In addition to George Strait, rodeo champion Chris LeDoux also recorded the song in 1975 on his album Life as a Rodeo Man, Asleep at the Wheel, and John Arthur Martinez on his album Lone Starry Night in 2004.

Today, “Amarillo by Morning” is one of the most frequently covered George Strait songs. Tune in below for George Strait’s rendition of “Amarillo by Morning,” and get ready to be blown away.

Latest Stories

Miranda Lambert plays guitar in a cozy bedroom, the perfect moment that shows how she made “The House That Built Me” a classic.

Blake Shelton Was Supposed to Sing “The House That Built Me” Then Miranda Lambert Made It a Classic

Sometimes, the best country songs don’t just find a voice. They rip your chest open and remind you why Nashville can still surprise the hell out of you. Back in ...

Kellie Pickler with her late husband Kyle Jacobs, whose parents now call her “callous” in their feud over his estate and home.

Kellie Pickler’s In-Laws Brand Her “Callous” for Blocking Them From Late Son’s Home

Country music knows heartbreak, but sometimes it hits hardest when the lights are out, and the lawyers start circling. Just ask Kellie Pickler, now knee-deep in a brutal court fight ...

John Schneider’s ‘Dukes of Hazzard’ tribute honors Rick Hurst, pictured here as Deputy Cletus Hogg with the cast smiling.

‘Dukes of Hazzard’ Star John Schneider Honors Rick Hurst With Heartbreaking Tribute

Sometimes, the characters you remember best weren’t the heroes behind the wheel but the guys you’d see rolling their eyes and shaking their heads when the dust settled. Rick Hurst ...

Taylor Swift smiles while strumming a guitar onstage in Nashville, sparking rumors about a possible country music return.

Taylor Swift Crashes Kane Brown’s Nashville Set and Now Everyone’s Wondering if She’s Going Country Again

Taylor Swift showed up in Nashville like a pop comet trying to burn her way back into country music’s atmosphere. It all went down at Tight End University’s charity concert ...

Kelly Clarkson and Blake Shelton burst into laughter during a playful, no-holds-barred roast session on her talk show set.

Kelly Clarkson and Blake Shelton Bicker Like Siblings in a New Interview and It’s TV Gold

Two country megastars walk into a studio. One has 30 number ones and a new album, while the other is hosting the show but not having it. Cue the fireworks. ...

Josh Ross onstage at the Grand Ole Opry before his "best country" comment set social media ablaze north of the border.

Canadian Country Star Slammed for Saying America Is “The Best Country” Then Forced to Apologize

Well, that didn’t take long to blow up. Canadian country artist Josh Ross found himself in a hot mess this week after declaring America “the best f***ing country in the ...

Luke Bryan worked the stage like a champ here, but after this week's illness, Eric Church is the one holding the mic now.

Luke Bryan Cancels More Shows Over Illness and Eric Church Just Took the Wheel Like a Boss

Sometimes the show goes on, just not with the guy printed on the damn ticket. Luke Bryan announced this week that he’s canceling three major festival appearances due to an ...

Ronnie McDowell looked strong in 2022. And after that mid-show stroke this week, he's proving he still won't back down.

Country Music Veteran Ronnie McDowell Suffers Stroke Mid-Show and Gets Rushed to the Hospital

Country music veteran Ronnie McDowell suffered a mini-stroke on stage Saturday night while performing at the Summer Solstice Festival in Oley, Pennsylvania, prompting an immediate halt to the show and ...

Loretta Lynn smiles beside husband Doo Lynn in a warm throwback. Two legends in one frame, both tougher than they look.

Loretta Lynn’s Husband to Receive Long-Overdue Military Honor After His Passing

Some honors come too late, but they still hit like freight trains when they finally land. Oliver “Doolittle” Lynn Jr., better known as Doo, has long been a name etched ...

Dolly Parton beams in rhinestone gold, guitar in hand, proving once again she's the only Vegas act who breaks the internet.

Dolly Parton’s Vegas Residency Sold Out in Minutes and Fans Are Begging for More

Only Dolly Parton can blow up the internet with six shows in Sin City and leave hundreds of thousands of fans empty-handed and seething before noon. On June 25, the ...

Leave a Comment

For security, use of Google's reCAPTCHA service is required which is subject to the Google Privacy Policy and Terms of Use.